Ealing's Young Drivers Ranked as UK's Most Reckless


Insurance company's black boxes show highest level of speed warnings

Nearly every young driver received serious warning about speeding

A study of data collected from black boxes fitted by insurance companies shows that the borough of Ealing has the highest level of speeding by young drivers in the UK.

The warnings are triggered by a black box that sits in the driver’s car to monitor their performance in the hope of improving safety and reducing insurance costs.

According to comprehensive analysis by insurance broker Adrian Flux, the area has the speediest teenagers on the road. The company provides a self-fitting black box sits on the inside of the windscreen and tracks journeys. It helps reward younger people for safe driving by providing daily updates on the FluxScore app to show how the previous 24 hours’ driving has affected a driver’s renewal premium.

On average nearly every FluxScore user in Ealing (98.5%) will receive a serious warning about their speeding compared to less than one in five in Conwy, Wales.

It is thought possible that the relatively poor performance by young drivers in Ealing could be partly down to the number of 20mph limits in the borough.

“This gamification style approach has helped sensible drivers save up to 60% for year-long safe driving upon renewal,” said Scott Goodliffe at Adrian Flux, one of the UK’s largest specialist motor insurance brokers.

“Unfortunately, some users are less attentive or cautious and their behaviour is a cause for concern because it leaves them more likely to make a claim or hurt themselves or others.

“It’s disappointing when alerts have to be sent but we’re proud that they are helping to change behaviour behind the wheel. We already know FluxScore is reducing the number of speeders across the board by 70% and hopefully this analysis will help address the small number who negatively impact these already impressive figures slightly.”

FluxScore sends alerts to drivers who it deems as driving dangerously or above the speed limit. The findings focus on Alert 2s, which are considered serious speeding events and take into account other factors such as the type of road. If a driver receives three Alert 2s, this will result in their policy being suspended.

The locations of the top 10 most reckless and careful young drivers in the UK.

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June 16, 2022